Online Reputation Management Featured on KATU Evening News

Our friend Kent Lewis of Anvil Marketing and PdxMindShare was conntacted by Anna Song , an investigative reporter and anchorperson at KATU recently. She was looking for an expert in the dark arts of online reputation management. With a decade or more of related experience, Kent fit the bill and she scheduled a visit to Anvil Media, Inc.
Anna and her cameraman spent an hour or two with the Anvil team, asking questions and getting a better idea of what goes into the online reputation management process. They also interviewed one of their clients, FlightStats, who has utilized proactive online reputation management techniques to bolster its brand, rather than repair it after the fact.

Kent appeared in a promotional segment for the feature last night (Sunday - primetime), which is scheduled to appear 6 p.m. evening news broadcast on April 24th. Look for an update and link to the archived online reputation management segment. SEMpdx continues to put search on the map in Portland through it’s member marketing efforts…we’re just part of the machine.
Congrats Kent for moving the industry forward in Portland.